Building on the success of Stoptober and New Year quit smoking activity, National No Smoking Day is another great opportunity to support the nation’s 6 million smokers to make a quit attempt.
No Smoking Day was first launched back in 1984 and has since gathered momentum to become a key quitting calendar moment, supported by a range of partner organisations across the country. Each year, No Smoking Day focuses on a specific theme, all with the aim of getting people to try quitting no matter how many times they may have tried before.
This year, No Smoking Day takes place on Wednesday 12th March.
Building on the national PR story for New Year which presented new data that on average every cigarette takes approximately 20 minutes of life, the theme for No Smoking Day this year is ‘Take back your life this No Smoking Day’. It is positive in tone and aims to communicate messages of hope and optimism, focussing on the real-life benefits people have and will experience when they quit smoking for good.
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