Message from NHS England:

Every April, Bowel Cancer Awareness Month gives us a chance to raise awareness about bowel cancer and bowel cancer screening.

It’s a crucial opportunity to educate people about the disease and its symptoms, and to support people affected by bowel cancer.

Please use the materials to increase awareness of the importance of bowel cancer screening among your networks by:

  • Ensuring relevant health services have this toolkit to support their communications
  • Including information in your newsletters, incorporating messages in internal communications (eg email and staff bulletins and intranets)
  • Ensuring information on bowel cancer screening is up to date.

Download the updated bowel cancer awareness month pack from NHS England

We are also promoting the NHS England 2023 phase of the ‘Help Us, Help You’ campaign across our socials. This campaign aims to encourage people living in London who are sent the NHS bowel cancer screening home test kit to complete and return it.

We are encouraging people use the assets and suggested social media copy below to help amplify the importance of bowel cancer screening during the month of March.

Social media copy

***Please download the assets separately. The ones here are for illustration only.***

Copy Image preview ALT text

Your next poo could save your life. Just a tiny sample detects signs of cancer before you notice anything wrong. If you’re sent a bowel cancer screening kit, put it by the loo. Don’t put it off.

More info: nhs.uk/bowel-screening #GMBowelScreening

Promotional image for an NHS and HM Government campaign featuring a hand holding toilet paper, with the text "Life Saving POO" in stylized script. The slogans "Screening saves lives" and "Help us help you" are displayed at the bottom. NA

Download the campaign assets to go with the social media copy

Please use the hashtags #GMBowelScreening in your posts.